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Digital Marketing Manager

Posted By: cdelecki

Date: Thu, 20 Jun 2019

Remuneration: Best Offer

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https://tsc.ai/careers/


This role is within our Business Development Team, and has strong links with the Technology Team.


You will be working directly with the CEO, CFO, and CTO: your mission is to understand where the company and the product are today, and where we want them to be tomorrow.


You must be a master story teller, and you will be in charge of designing, implementing, and tracking campaigns on all relevant channels (press, events, social, etc.).
Our selection criteria


Things we look for in you:


Understand TSC business, clients, and product;
Design a digital marketing strategy:
Define the goals and objectives with the management;
Segment TSC clients and ensure an appropriate coverage for each segments;
Align the strategy with the company brand and product positioning;
Choose the most appropriate channels (social, events, publications, etc.);
Estimate a budget and allocate it to the various channels;
Implement the strategy:
Write enticing content (case studies, client testimonials, etc.);
Find the right partners (agencies, events, etc.) and manage the relationship with them;
Push content to the appropriate channels;
Work with Sales to optimize the timing of announcements and content;
Track effectiveness and results:
Setup the right tracking tools and define the metrics;
Follow the effectiveness of the various channels;
Continuously Optimize budget allocation.


Things you should expect from TSC:


The best place you will ever work;
Fast track learning through exposure roles across the organization;
Honed skill sets;
Direct access, respect and mentoring from the leadership with an interest in your development.



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